Me & the Boss

Me & the Boss

Monday, July 20, 2009

Why You Need A FaceBook Fan Page In A Struggling Economy

By Samuel Awosolu

If you havent noticed already social media is everywhere. There are so many websites and tools to take advantage of but which one is going to give you the most for your precious time. The one tool that has been a success for me is the FaceBook Fan Page. FaceBook allows you to interact with your prospects or clients through Fan Pages. These pages allow you to have an unlimited amount of Fans or people who are interested in you or your online business. Unlike your main profile where you are limited to just 5,000 friends, with Fan Pages you can have an unlimited amount of people connect with you.

Here are some ways to use the fan page to grow your online business.

1. Integrate with Blog RSS Feed. You can integrate this fan page with your blog RSS feed or your website and ensure that it has a steady stream of content coming in for content hungry users.

2. Announce Your Events: If you are having a free webinar, teleseminar, or will be any of the social networks like Twitter live you can announce that event on your fan page and create anticipation for it. Also it keeps your fans in the loop of what your doing.

3. Explain Youre Business: Use pictures, videos, articles, and comments to really explain what you do. Be careful not to pitch in your Fan Page. This is an immediate turn off. Instead give case studies of things you have done to help people and share it with your Fans.

4. Interact With Your Fans: Make sure not to remain silent. Interact with your fans as they come to your page. You will soon experience your fans interacting amongst each other and giving you great feedback and/or word of mouth advertising. This is invaluable and shouldnt be taken for granted. However you must be patient and allow this time of process to build. Once done " it is the greatest asset and social proof you can have.

These are just a tip of the iceberg of what you can do with FaceBook Fan Pages. It is that simple. Once you have put one together its also a good idea to be a fan of this page yourself. Once you are done, you can send this page to friends on your list and ask them to do the same. This will spark the viral component and have your Fan Page reach everyone in your FaceBook network.

Realize that social networking is the future and if you utilize the tools provided like a Facebook Fan Page you will be 5 steps ahead of everyone else in your online business. So start taking advantage of this great social networking tool and grow your business today.

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