Me & the Boss

Me & the Boss

Sunday, June 16, 2013

How To Keep Your Reputable Celebrity Fan Website Operating Easily

By Susie Quan


Sometimes if you spend too many hours at a time on a challenging project it can be discouraging. That's why we suggest that you schedule blocks of time to work on your fan website. Initially you'll need to put in a lot of time, but once your site is up and running you can follow a schedule. For other tips on maintaining a successful website check out this publication.

On your call-to-action buttons, keep the text and color the same throughout the site. It should be obvious what clicking on the button does, and the user will appreciate the continuity. If you word your sales links differently throughout the site, confusion will follow.

It's best to automate the easy and repetitive tasks that come with running a fan website to free yourself up for other, more profitable endeavors. Link trading and site map building are excellent examples of things that you can automate to be sure they get done without you having to spend a lot of time on them.

Link your content of the webpage with your main competitors, thus by reviewing their post you can improve your site. Another way of advertisement is to make logical and impressive comments under the famous stories or contents of popular sites. In this way, users or visitors would notice your page name.

One tip to keep in mind is that content inside frames are hidden to search engines. This lowers SEO rankings and to keep that from happening stick to tabular formats. Essentially, that means to use tables for your content and not frames because those are not searchable. Searchable content is what brings in the traffic thus increasing your rankings.

Do not make visitors go through hoops to find the pages they want. Show them some respect. There are those that will go to another site before they go through numerous steps and links. A couple of clicks is all it should take to reach what they want.

Frequently promote and advertise your fan website online and offline. Tell everyone you can come into contact with like customers, clients, the press, and stakeholders by sending them emails, messages, newsletters, etc. displaying your URL and information about your website. Same goes for offline by putting it on your business cards, posters, flyers, invoices, letterheads, ads, street banners, and even in your events. Go all out and do whatever else you can think of to get your site out there.

Ensure that your logo is prominently displayed on every page. And don't forget that the color scheme of your fan website should complement your logo nicely! The most common color schemes on the Internet are Analogous, Monochromatic and Complementary. Choose the one that works best with your logo.




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