Me & the Boss

Me & the Boss

Thursday, May 30, 2013

Realistic Primer To Advertising Your Bike Business

By Sue Allen


As a bike retail and repair business owner you will run into periods of time where business is slow. These are the times that you must find new ways to make sure people know that you are still there. Learn how to be unique and creative with your marketing and advertising methods. Consider the following ways help grow your business during the slow times.

Create your own colorful rulers, and give them away to the local school. That way, all the children will have their personal rule that they did not need to buy, and your bike retail and repair business will be marketed to all the teachers and parents around the kid.

Opening a bike retail and repair business is not all fun and games. You will have to make sacrifices that will likely make your life harder. Your time and money will be stretched very far if you are truly aiming for success. You can be motivated by the fact that your business will succeed if you put a lot of hard work into it.

One of the first things you learn in kindergarten is how to say "Please" and "Thank You," but many people forget to use these as they grow older. The simple act of using good manners with your customers will help them to feel respected and will promote customer loyalty.

If you want to attract visitors to your website, it needs to be attractive. Hiring a web designer is the best way to have a professional layout for your website that will look nice. Make sure to also share personal pictures of your bike retail and repair business on your website so that customers can feel a personal connection to it.

If you decide to work with other bike retail and repair business owners, make sure you pick those that you are sure are reputable. Do your research being committing to working with any other business owner.

Always respond to negative feedback. If you get a bad review from a client on the telephone, site or anywhere else, be sure to address their concern and offer them a price reduction to make up for whatever they were unhappy about. This will cheer them up, therefore making you look like you really care about your customers.

If you really want your bike retail and repair business to be successful, people have to know about it. A good way to share your business with people is to advertise it in the newspaper. Putting out a full page ad can help your sales to skyrocket as more customers here about your business.

If you want to attract more people to check out your online presence, make sure you are linking to it frequently! When you chat with people online, give a link to your bike retail and repair business's website so that they can check it out. Who knows? You might make a few new customers this way.




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